background image at the end
stroke

CKS

ASHWIN

Stroke

HI!

I’m Ashwin, a designer who believes technology should feel effortless. I am passionate about clarity and simplicity. From automotive graphics to product design, I craft people-centered experiences that make technology intuitive and empowering.

  • Services

    UX Design

    Product Design

    Service Design

    Vibe Coding

    Design System

    Conceptualising

  • Tools i Love
  • Education

    Bachelors in Design

    UPES

    Certification

    Google UI/UX Certification

  • Have an idea, opportunity, or just want to say hi?
    Let’s talk

    Cksashwin@gmail.com

  • Find me at
  • Language

    English

    Hindi

    Malayalam

Professional Experience

Sibiliti is a product branch of Centelon IT Solutions. Where I got the opportunity to work on Multiple innovative products such as :-

Sibiliti

Product Designer (UI/UX Designer)

2023-Present

  • Zero Code Platform (ZCP)
    • Designed the Business Process Builder, enabling drag-and-drop creation of workflows, data models, and conditional stages, making process creation intuitive and scalable for non-technical users.
    • Established the OASIS design system for ZCP, ensuring visual consistency, reusable components, and cross-team collaboration across multiple enterprise modules.
    • Conducted design workshops with stakeholders to streamline complex financial workflows into simplified, user-friendly interfaces.
    • Created user enablement resources, including detailed PDF user manuals and explainer videos, to support adoption, reduce training time, and improve cross-team knowledge transfer.
  • Investfact
    • Redesigned the InvestFact platform using the OASIS design system, creating reusable UI components that supported scalability across dashboards and workflows.
    • Focused on data-heavy financial visualizations, improving clarity and decision-making through consistent design patterns and accessibility-driven layouts.
    • Delivered presentation narratives for stakeholders, aligning design outcomes with business value and user confidence.
  • CDE - Credit Decisioning Engine
    • Designed the end-to-end onboarding flow for trade credit applications, simplifying a multi-step process (ABN/ACN validation, credit details, trade references) into a seamless digital journey.
    • Conducted heuristic evaluations and user workshops to uncover usability issues, improving clarity and reducing drop-offs during critical application stages.
    • Prototyped responsive mobile and desktop flows, making credit application accessible for small business owners and tradespeople on the go.

Centelon IT Solutions

Product Designer (UI/UX Designer)

2021-2023

    • Built a responsive e-commerce website for AHUA, for enhancing product visibility and improving engagement through optimised design , seamless & clean navigation.
    • Led UX efforts for HDFC Home Loans digital onboarding of Business Sourcing Associates by conducting heuristic evaluations and facilitating design workshops to uncover and resolve key usability issues.

    Gained expertise in Salesforce Lightning Design System, leveraging component properties to ensure consistency and alignment with the product journey.

    • Led end-to-end design for Cenable Care’s online test platform, building a custom LMS and conducting user testing with children across age groups to validate usability, enhance engagement, and refine learning experiences.

IDE Autoworks

Jr. Designer

2021-2023

    • I began as an intern and then a junior designer, mastering tools like Photoshop and Illustrator while creating automotive graphic kits for brands such as Mahindra, Hyundai, and Isuzu at showroom level. I worked on 50+ projects, from designing artifacts to ensuring seamless customer delivery, and collaborated with commercial brands like Adventure Overland. Alongside this, I managed social media graphics and posters for
    • IDE Autoworks, helped gaining hands-on experience in client interaction and end-to-end design execution.

Designing clarity

in complex systems.

If you’re building something interesting, I’d love to work together.

Cksashwin@Gmail.com

background image at the bag
stroke

CKS

ASHWIN

Stroke

HI!

I’m Ashwin, a designer who believes technology should feel effortless. I am passionate about clarity and simplicity. From automotive graphics to product design, I craft people-centered experiences that make technology intuitive and empowering.

  • Services

    UX Design

    Product Design

    Service Design

    Vibe Coding

    Design System

    Conceptualising

  • Tools i Love
  • Education

    Bachelors in Design

    UPES

    Certification

    Google UI/UX Certification

  • Find me at
  • Language

    English

    Hindi

    Malayalam

  • Have an idea, opportunity, or just want to say hi?
    Let’s talk

    Cksashwin@gmail.com

Professional Experience

Sibiliti is a product branch of Centelon IT Solutions. Where I got the opportunity to work on Multiple innovative products such as :-

Sibiliti

Product Designer (UI/UX Designer)

2023-Present

  • Zero Code Platform (ZCP)
    • Designed the Business Process Builder, enabling drag-and-drop creation of workflows, data models, and conditional stages, making process creation intuitive and scalable for non-technical users.
    • Established the OASIS design system for ZCP, ensuring visual consistency, reusable components, and cross-team collaboration across multiple enterprise modules.
    • Conducted design workshops with stakeholders to streamline complex financial workflows into simplified, user-friendly interfaces.
    • Created user enablement resources, including detailed PDF user manuals and explainer videos, to support adoption, reduce training time, and improve cross-team knowledge transfer.
  • Investfact
    • Redesigned the InvestFact platform using the OASIS design system, creating reusable UI components that supported scalability across dashboards and workflows.
    • Focused on data-heavy financial visualizations, improving clarity and decision-making through consistent design patterns and accessibility-driven layouts.
    • Delivered presentation narratives for stakeholders, aligning design outcomes with business value and user confidence.
  • CDE - Credit Decisioning Engine
    • Designed the end-to-end onboarding flow for trade credit applications, simplifying a multi-step process (ABN/ACN validation, credit details, trade references) into a seamless digital journey.
    • Conducted heuristic evaluations and user workshops to uncover usability issues, improving clarity and reducing drop-offs during critical application stages.
    • Prototyped responsive mobile and desktop flows, making credit application accessible for small business owners and tradespeople on the go.

Centelon IT Solutions

Product Designer (UI/UX Designer)

2021-2023

    • Built a responsive e-commerce website for AHUA, for enhancing product visibility and improving engagement through optimised design , seamless & clean navigation.
    • Led UX efforts for HDFC Home Loans digital onboarding of Business Sourcing Associates by conducting heuristic evaluations and facilitating design workshops to uncover and resolve key usability issues.

    Gained expertise in Salesforce Lightning Design System, leveraging component properties to ensure consistency and alignment with the product journey.

    • Led end-to-end design for Cenable Care’s online test platform, building a custom LMS and conducting user testing with children across age groups to validate usability, enhance engagement, and refine learning experiences.

IDE Autoworks

Jr. Designer

2021-2023

    • I began as an intern and then a junior designer, mastering tools like Photoshop and Illustrator while creating automotive graphic kits for brands such as Mahindra, Hyundai, and Isuzu at showroom level. I worked on 50+ projects, from designing artifacts to ensuring seamless customer delivery, and collaborated with commercial brands like Adventure Overland. Alongside this, I managed social media graphics and posters for
    • IDE Autoworks, helped gaining hands-on experience in client interaction and end-to-end design execution.

Designing clarity in complex systems.

If you’re building something interesting, I’d love to work together.

Cksashwin@Gmail.com

image background at the back
stroke

CKS

ASHWIN

stroke

HI!

I’m Ashwin, a designer who believes technology should feel effortless. I am passionate about clarity and simplicity. From automotive graphics to product design, I craft people-centered experiences that make technology intuitive and empowering.

  • Services

    UX Design

    Product Design

    Service Design

    Vibe Coding

    Design System

    Conceptualising

  • Tools i Love
  • Education

    Bachelors in Design

    UPES

    Certification

    Google UI/UX Certification

  • Find me at
  • Language

    English

    Hindi

    Malayalam

  • Have an idea, opportunity, or just want to say hi?
    Let’s talk

    Cksashwin@gmail.com

Professional Experience

Sibiliti is a product branch of Centelon IT Solutions. Where I got the opportunity to work on Multiple innovative products such as :-

Sibiliti

Product Designer (UI/UX Designer)

2023-Present

  • Zero Code Platform (ZCP)
    • Designed the Business Process Builder, enabling drag-and-drop creation of workflows, data models, and conditional stages, making process creation intuitive and scalable for non-technical users.
    • Established the OASIS design system for ZCP, ensuring visual consistency, reusable components, and cross-team collaboration across multiple enterprise modules.
    • Conducted design workshops with stakeholders to streamline complex financial workflows into simplified, user-friendly interfaces.
    • Created user enablement resources, including detailed PDF user manuals and explainer videos, to support adoption, reduce training time, and improve cross-team knowledge transfer.
  • Investfact
    • Redesigned the InvestFact platform using the OASIS design system, creating reusable UI components that supported scalability across dashboards and workflows.
    • Focused on data-heavy financial visualizations, improving clarity and decision-making through consistent design patterns and accessibility-driven layouts.
    • Delivered presentation narratives for stakeholders, aligning design outcomes with business value and user confidence.
  • CDE - Credit Decisioning Engine
    • Designed the end-to-end onboarding flow for trade credit applications, simplifying a multi-step process (ABN/ACN validation, credit details, trade references) into a seamless digital journey.
    • Conducted heuristic evaluations and user workshops to uncover usability issues, improving clarity and reducing drop-offs during critical application stages.
    • Prototyped responsive mobile and desktop flows, making credit application accessible for small business owners and tradespeople on the go.

Centelon IT Solutions

Product Designer (UI/UX Designer)

2021-2023

    • Built a responsive e-commerce website for AHUA, for enhancing product visibility and improving engagement through optimised design , seamless & clean navigation.
    • Led UX efforts for HDFC Home Loans digital onboarding of Business Sourcing Associates by conducting heuristic evaluations and facilitating design workshops to uncover and resolve key usability issues.

    Gained expertise in Salesforce Lightning Design System, leveraging component properties to ensure consistency and alignment with the product journey.

    • Led end-to-end design for Cenable Care’s online test platform, building a custom LMS and conducting user testing with children across age groups to validate usability, enhance engagement, and refine learning experiences.

IDE Autoworks

Jr. Designer

2021-2023

    • I began as an intern and then a junior designer, mastering tools like Photoshop and Illustrator while creating automotive graphic kits for brands such as Mahindra, Hyundai, and Isuzu at showroom level. I worked on 50+ projects, from designing artifacts to ensuring seamless customer delivery, and collaborated with commercial brands like Adventure Overland. Alongside this, I managed social media graphics and posters for
    • IDE Autoworks, helped gaining hands-on experience in client interaction and end-to-end design execution.