Services
UX Design
Product Design
Service Design
Vibe Coding
Design System
Conceptualising
CKS
ASHWIN
HI!
I’m Ashwin, a designer who believes technology should feel effortless. I am passionate about clarity and simplicity. From automotive graphics to product design, I craft people-centered experiences that make technology intuitive and empowering.
Tools i Love
Education
Bachelors in Design
UPES
Certification
Google UI/UX Certification
Have an idea, opportunity, or just want to say hi?
Let’s talk
Cksashwin@gmail.com
Find me at
Language
English
Hindi
Malayalam
Professional Experience
Sibiliti is a product branch of Centelon IT Solutions. Where I got the opportunity to work on Multiple innovative products such as :-
Sibiliti
Product Designer (UI/UX Designer)
2023-Present
Zero Code Platform (ZCP)
- Designed the Business Process Builder, enabling drag-and-drop creation of workflows, data models, and conditional stages, making process creation intuitive and scalable for non-technical users.
- Established the OASIS design system for ZCP, ensuring visual consistency, reusable components, and cross-team collaboration across multiple enterprise modules.
- Conducted design workshops with stakeholders to streamline complex financial workflows into simplified, user-friendly interfaces.
- Created user enablement resources, including detailed PDF user manuals and explainer videos, to support adoption, reduce training time, and improve cross-team knowledge transfer.
Investfact
- Redesigned the InvestFact platform using the OASIS design system, creating reusable UI components that supported scalability across dashboards and workflows.
- Focused on data-heavy financial visualizations, improving clarity and decision-making through consistent design patterns and accessibility-driven layouts.
- Delivered presentation narratives for stakeholders, aligning design outcomes with business value and user confidence.
CDE - Credit Decisioning Engine
- Designed the end-to-end onboarding flow for trade credit applications, simplifying a multi-step process (ABN/ACN validation, credit details, trade references) into a seamless digital journey.
- Conducted heuristic evaluations and user workshops to uncover usability issues, improving clarity and reducing drop-offs during critical application stages.
- Prototyped responsive mobile and desktop flows, making credit application accessible for small business owners and tradespeople on the go.
Centelon IT Solutions
Product Designer (UI/UX Designer)
2021-2023
- Built a responsive e-commerce website for AHUA, for enhancing product visibility and improving engagement through optimised design , seamless & clean navigation.
- Led UX efforts for HDFC Home Loans digital onboarding of Business Sourcing Associates by conducting heuristic evaluations and facilitating design workshops to uncover and resolve key usability issues.
Gained expertise in Salesforce Lightning Design System, leveraging component properties to ensure consistency and alignment with the product journey.
- Led end-to-end design for Cenable Care’s online test platform, building a custom LMS and conducting user testing with children across age groups to validate usability, enhance engagement, and refine learning experiences.
IDE Autoworks
Jr. Designer
2021-2023
- I began as an intern and then a junior designer, mastering tools like Photoshop and Illustrator while creating automotive graphic kits for brands such as Mahindra, Hyundai, and Isuzu at showroom level. I worked on 50+ projects, from designing artifacts to ensuring seamless customer delivery, and collaborated with commercial brands like Adventure Overland. Alongside this, I managed social media graphics and posters for
- IDE Autoworks, helped gaining hands-on experience in client interaction and end-to-end design execution.
CKS
ASHWIN
HI!
I’m Ashwin, a designer who believes technology should feel effortless. I am passionate about clarity and simplicity. From automotive graphics to product design, I craft people-centered experiences that make technology intuitive and empowering.
Services
UX Design
Product Design
Service Design
Vibe Coding
Design System
Conceptualising
Tools i Love
Education
Bachelors in Design
UPES
Certification
Google UI/UX Certification
Find me at
Language
English
Hindi
Malayalam
Have an idea, opportunity, or just want to say hi?
Let’s talk
Cksashwin@gmail.com
Professional Experience
Sibiliti is a product branch of Centelon IT Solutions. Where I got the opportunity to work on Multiple innovative products such as :-
Sibiliti
Product Designer (UI/UX Designer)
2023-Present
Zero Code Platform (ZCP)
- Designed the Business Process Builder, enabling drag-and-drop creation of workflows, data models, and conditional stages, making process creation intuitive and scalable for non-technical users.
- Established the OASIS design system for ZCP, ensuring visual consistency, reusable components, and cross-team collaboration across multiple enterprise modules.
- Conducted design workshops with stakeholders to streamline complex financial workflows into simplified, user-friendly interfaces.
- Created user enablement resources, including detailed PDF user manuals and explainer videos, to support adoption, reduce training time, and improve cross-team knowledge transfer.
Investfact
- Redesigned the InvestFact platform using the OASIS design system, creating reusable UI components that supported scalability across dashboards and workflows.
- Focused on data-heavy financial visualizations, improving clarity and decision-making through consistent design patterns and accessibility-driven layouts.
- Delivered presentation narratives for stakeholders, aligning design outcomes with business value and user confidence.
CDE - Credit Decisioning Engine
- Designed the end-to-end onboarding flow for trade credit applications, simplifying a multi-step process (ABN/ACN validation, credit details, trade references) into a seamless digital journey.
- Conducted heuristic evaluations and user workshops to uncover usability issues, improving clarity and reducing drop-offs during critical application stages.
- Prototyped responsive mobile and desktop flows, making credit application accessible for small business owners and tradespeople on the go.
Centelon IT Solutions
Product Designer (UI/UX Designer)
2021-2023
- Built a responsive e-commerce website for AHUA, for enhancing product visibility and improving engagement through optimised design , seamless & clean navigation.
- Led UX efforts for HDFC Home Loans digital onboarding of Business Sourcing Associates by conducting heuristic evaluations and facilitating design workshops to uncover and resolve key usability issues.
Gained expertise in Salesforce Lightning Design System, leveraging component properties to ensure consistency and alignment with the product journey.
- Led end-to-end design for Cenable Care’s online test platform, building a custom LMS and conducting user testing with children across age groups to validate usability, enhance engagement, and refine learning experiences.
IDE Autoworks
Jr. Designer
2021-2023
- I began as an intern and then a junior designer, mastering tools like Photoshop and Illustrator while creating automotive graphic kits for brands such as Mahindra, Hyundai, and Isuzu at showroom level. I worked on 50+ projects, from designing artifacts to ensuring seamless customer delivery, and collaborated with commercial brands like Adventure Overland. Alongside this, I managed social media graphics and posters for
- IDE Autoworks, helped gaining hands-on experience in client interaction and end-to-end design execution.
CKS
ASHWIN
HI!
I’m Ashwin, a designer who believes technology should feel effortless. I am passionate about clarity and simplicity. From automotive graphics to product design, I craft people-centered experiences that make technology intuitive and empowering.
Services
UX Design
Product Design
Service Design
Vibe Coding
Design System
Conceptualising
Tools i Love
Education
Bachelors in Design
UPES
Certification
Google UI/UX Certification
Find me at
Language
English
Hindi
Malayalam
Have an idea, opportunity, or just want to say hi?
Let’s talk
Cksashwin@gmail.com
Professional Experience
Sibiliti is a product branch of Centelon IT Solutions. Where I got the opportunity to work on Multiple innovative products such as :-
Sibiliti
Product Designer (UI/UX Designer)
2023-Present
Zero Code Platform (ZCP)
- Designed the Business Process Builder, enabling drag-and-drop creation of workflows, data models, and conditional stages, making process creation intuitive and scalable for non-technical users.
- Established the OASIS design system for ZCP, ensuring visual consistency, reusable components, and cross-team collaboration across multiple enterprise modules.
- Conducted design workshops with stakeholders to streamline complex financial workflows into simplified, user-friendly interfaces.
- Created user enablement resources, including detailed PDF user manuals and explainer videos, to support adoption, reduce training time, and improve cross-team knowledge transfer.
Investfact
- Redesigned the InvestFact platform using the OASIS design system, creating reusable UI components that supported scalability across dashboards and workflows.
- Focused on data-heavy financial visualizations, improving clarity and decision-making through consistent design patterns and accessibility-driven layouts.
- Delivered presentation narratives for stakeholders, aligning design outcomes with business value and user confidence.
CDE - Credit Decisioning Engine
- Designed the end-to-end onboarding flow for trade credit applications, simplifying a multi-step process (ABN/ACN validation, credit details, trade references) into a seamless digital journey.
- Conducted heuristic evaluations and user workshops to uncover usability issues, improving clarity and reducing drop-offs during critical application stages.
- Prototyped responsive mobile and desktop flows, making credit application accessible for small business owners and tradespeople on the go.
Centelon IT Solutions
Product Designer (UI/UX Designer)
2021-2023
- Built a responsive e-commerce website for AHUA, for enhancing product visibility and improving engagement through optimised design , seamless & clean navigation.
- Led UX efforts for HDFC Home Loans digital onboarding of Business Sourcing Associates by conducting heuristic evaluations and facilitating design workshops to uncover and resolve key usability issues.
Gained expertise in Salesforce Lightning Design System, leveraging component properties to ensure consistency and alignment with the product journey.
- Led end-to-end design for Cenable Care’s online test platform, building a custom LMS and conducting user testing with children across age groups to validate usability, enhance engagement, and refine learning experiences.
IDE Autoworks
Jr. Designer
2021-2023
- I began as an intern and then a junior designer, mastering tools like Photoshop and Illustrator while creating automotive graphic kits for brands such as Mahindra, Hyundai, and Isuzu at showroom level. I worked on 50+ projects, from designing artifacts to ensuring seamless customer delivery, and collaborated with commercial brands like Adventure Overland. Alongside this, I managed social media graphics and posters for
- IDE Autoworks, helped gaining hands-on experience in client interaction and end-to-end design execution.